The Myth Behind Sport Psychology at Wimbledon
Times are changing with tennis players on tour now having as part of their entourage, a coach that works on their mindsets. One might...
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Shameema Yousuf
- Feb 16, 2018
- 1 min
Quarterly Newsletters
In my quarterly newsletter, you will find E2P updates and news, upcoming events and latest research and topics of interest. If you would...
Shameema Yousuf
- Feb 16, 2018
- 7 min
A Community Tennis Program – Teaching Personal Social Responsibility
Nobody gets there alone* Sportsmen’s Tennis and Enrichment Center’s (STEC) – Volley Against Violence (VaV) program is a community...
Shameema Yousuf
- May 8, 2017
- 3 min
Riding the momentum waves
Flashback pre 2009 – I was then a commodities hedge fund manager trading a suite of commodity futures and options products. With several...
Shameema Yousuf
- Aug 4, 2016
- 4 min
Road To Rio – The Winning Mindset
Every athlete attending Rio has reached a high level in their career. It’s a moment when they get to ‘compete with’ some of the very best...
Shameema Yousuf
- Aug 26, 2015
- 1 min
ITF Junior Educational Forum in Prostejov, Czech Republic
‘Shameema Yousuf spoke to the players about nerves before a match and how to handle anxiety, teaching them a breathing exercise as a way...
Shameema Yousuf
- Feb 1, 2015
- 3 min
Too valuable to stand alone
‘When a man stands alone, he stands in silence, when men stand together, it’s deafening!’ Unknown Early in January, tennis fans were...
Shameema Yousuf
- Aug 30, 2014
- 4 min
In weakness, strength!
In divine scriptures it is revealed ‘power is made perfect in weakness’ and ‘for when I am weak, then I am strong.’¹ Apostle Saint Paul’s...
Shameema Yousuf
- Jul 4, 2014
- 2 min
Rising to the occasion on Wimbledon Centre stage
It’s Saturday ladies final day at Wimbledon and after a shakeup in the draw, the day sees two ladies who have gained much respect amongst...
Shameema Yousuf
- Jun 4, 2014
- 4 min
To the beat and sound
Noisy locker rooms and loud chatter, can be rather distracting before a game or big event. And perhaps this is why so many athletes may...
Shameema Yousuf
- May 26, 2014
- 7 min
Parental influence on youth tennis players
A child’s experience in tennis is developed around relationships with a number of adults, which includes a coach, parent(s), and in some...
Shameema Yousuf
- May 19, 2014
- 6 min
Exercise for mood, stress and anxiety
Finding wellbeing in everyday life has become more of a challenge for those who have boarded the speed train. Many within the UK...
Shameema Yousuf
- May 13, 2014
- 4 min
Finding ‘Flow’
Have you ever felt that nothing seems to matter when you’re engaged in your activity and experiencing peak performance? You’re on...
Shameema Yousuf
- Jan 26, 2014
- 2 min
What Makes Champions?
What makes champions? Bring on the mighty task of ousting in the Australian Open one of the toughest, fittest and finest players the game...